Okay, so maybe not so much your beloved Remus, but your jewellery-making, pancake-baking, cornflake-ing business? Absolutely! And your non conveniently-rhyming business? Truly!
If you’ve declared that 2011 will be THE YEAR that several hundred cheques float your glorious way or that the next twelve months will be paved with blogging opportunities, well, you’re so incredibly psychic that even I’m raising my left eyebrow. They will be, and here's three ideas on how to help them along their way!
Read: tell EVERYONE about what you're pursuing! (Dentist stardom? Dog washing delight?!) Everyone! I've banged on about it before and I'll undoubtedly bang on about it again, but how much do we ever really know about a person? Does your neighbour know that you're dreaming of working for magazines? Tell her! Her best friend could be the publisher of Vogue, you know!
Real-Life Anecdote: After exchanging approximately 130 ''ooh-my-goodness-is-this-driver-REALLY-speeding-and-cutting-across-lanes-like-that-why-CRAP-yes-he-is!'' facial expressions with a woman in the back of an airport shuttle bus in November, we started chatting in between terrified gulps. Where had I journeyed to? She wanted to know. What did I do? She enquired. After telling her that I was presently writing for a travel agency, her eyes lit up and she immediately brandished her business card at me. ''You are?!'' She exclaimed. ''That's GREAT, because I'm making a website for my tour group business and I need a travel writer!'' BOOM! Hello, new project! From a conversation on a shuttle bus!
Of course, she produces some seriously sensational tunes, but gol-ly didn't we all start taking notice of Lady Gaga when she became That Woman Strutting Around Without Any Pants On!
Now, I'm not suggesting that dramatically hurling your pants out the window should be your next big move, but could constantly donning interesting jewellery inadvertently draw phenomenal attention to your Etsy store? Could flitting about town in a magenta-hued bus be THE way to promote your woodworking classes?
Yes! E-mail, e-mail, e-mail!
Let's take a stroll down memory lane and remember how difficult it USED to be to drum up business. How would a graphic designer have developed a flourishing client base thirty years ago? By whirling around knocking on doors and pitching to hundreds of disinterested offices?! Eek! How incredibly painful and time consuming!
These days, we've all been introduced to a magnificent little thing called technology and my, oh my, she's a beauty! Whack together a friendly e-mail and make the most of your inbox by contacting local businesses, introducing yourself and your services - it's simple, it's extremely inexpensive and heck, with the click of a mouse, you could be exposing your name (and business!) to hundreds of potential new clients! Ooh la la!
Let's brainstorm! Who can you speak to today? Who can you e-mail today? How can you invite intrigue towards you and your business/blog/clownfish named Remus this week?
Oh, I've needed #1; while I used to tell most people about my blog (I don't anymore as much because it's more of a shameful thing in my eyes since my blogs longer make "money" & I've even made such bad mistakes with SEO [consolidating a whole network into one new domain, etc.] trying to fix that issue that I even lost readers), I'm not IRL popular enough nor really know the "right people" for them to visit much or at all (old or old @ heart? don't like fashion?). Their problem!! Ugh. Still, I could kick myself! I could have slipped in, "oh, I really would love to do copyediting though", in response to a comment like, "oh you know the grammar rule; you're a writer". I could also stand to be less proud and more honest about my lack of job since my blog network failed a couple years ago. I just feel like I'm asking for help or something. Anyway, I'm not sure I get the full extent of the emailing tip, maybe that relates to my hatred of email, itself. Just Facebook me, people, publicly please - if it's private, pick up the phone. Ha. I'm weird. Anyway, I could use some clarification on that. Whelps, there, it's all out that - let's see if something comes out of that. Ha. Orrr.... was I not supposed to discuss how pathetically unemployed I am but instead just hint about my dreams of awesomeness? I'm not sure, but I think less pathetic is maybe the better path. Oh well. You always make me feel inferior to your humor skills, I think my comedy is not through writing but in ... well I could be in a reality show and THAT would be hilarious. Ha. I focus on good editorial pieces, mostly. Not sure what people really want, but I do know one thing is hilarity of your level! When I go there, I feel like it may not be of a good caliber. Maybe it's not me but sometimes I do enjoy it and maybe others would - just need more eyes to test it out. Patience. It's like starting over but when I started in the first place it was so much easier! Ha. Oh well - I'm still so much luckier than a LOT of the world! You keep on frockin' ... Ella (Btw I think this tiny comment box a bit hinders my personal proofread style, but I don't know about others. Just a possible tip about considering a design change? I feel like I'm especially CRAZY and long-winded on your blog - and now tired from typing. Oh well. TTYL!
That is so true! Just telling your friend about your blog can give you way more viewers. Whenever someone asks about my friend i say well she's in a band and she has horses and so on and they probably do the exactly the same for you!
Fun post! You're definitely right about that first point, talking to people, networking is so important! Great personal story btw, and congrats on that assignment you got out of it! :)
Such a great post! I love the way you write. Such clean crisp prose; good tips too. ;)
Nice little anecdote - and you are right... start talking!
That's a brilliant story about what happened to you on the shuttle bus! Just goes to show that you never know when or where your next opportunity will arise! I have a friend who makes her own jewellery and sells it online, and whenever she goes out she wears a piece of her own jewellery - inevitably, at least one person will comment on it and want to know where it's from, and she can present them with a business card!
Aw! Great post! :-D
I enjoyed reading it and as always felt very inspired!! I'm so pleased you found a new project, it just goes to show we should tell people more about ourselves and share more... you never know where it might lead!
Thanks for your words of wisdom x
You're so right!!
As always, most of all if you're talking blogging!
Spreading the word about my blog is one of my scariest new year resolutions!
Ahh Corrine I love this post! It has gotten me so motivated and ready to kick some serious butt. I have been talking about how 2011 is the year my blog is going to take off along with my design, travel AND baking side projects but hearing such good tips makes it all seem feasible! And I love that you found work on a shuttle bus, I need to start networking and talking myself up more! :)
Like Rachel, I also found you through Yes & Yes. This is seriously some solid advice! I love how you found a gig on the shuttlebus. :-)
Just found you through Yes & yes and have spent an hour reading your articles tonight - you have an amazing blog!
These are fabulous tips Corrine! It seems like you can get damn near anything done by just not being afraid to email people!
Julie - ARGH! How could I have forgotten to mention Twitter searches?! Julie, you're a genius! Thank-you so much for the reminder! And good work! Go Maxwell Studio! :D
Nicola - Awww, that's awesome! (And so very kind, NICE one.) Good luck and well done!
Siobhan Hanlin - You're so cute, Siobhan! Good luck, and forgive me for sounding like a massively cheesy Hallmark greeting card or Nike advertisement or something, but I know you can do it!
Ashley Lorelle - Thank-you so much for lovely, lovely feedback, Ashley! How delightful of you! Good luck - sometimes we ALL need a little bit of a push!
Brittany - Awww, thanks Brittany! I'll be sure to head over to yours and check it out! :)
Kerrie Mitchell - Gosh, you've made me blush! (And smile enormously widely.) Thank-you so much, Kerrie! :)
You never fail to get me motivated!! I look forward to these kinds of posts, thank you :-)
Found you thru Yes & Yes. Remus will be famous this year, for sure! Love the blog. I'm a new follower :)
Wow, I just discovered your blog through "Yes and Yes" and these posts are exactly the pick-me-up I needed! I'm heading out to a job fair today after a very disappointing six months trying to land myself any kind of job, and this was exactly what I needed to hear!
These are such fresh ideas. I have really been slacking when it comes to motivating myself to go out there and sell myself. I hope to really impress people at the job fair today, thanks to your great advice!
Genius article!!!!! I have been trying to get copywriting work for an age it seems, and the agencies i'm with are no good. I'm gonna drum up work myself-you've given me the push to do it!
This is a great article and quite timely as i was resigning myself to my art remaining a hobby i blog to approx 4 people forever! I've decided to offer my dog greeting cards to my local animal sanctuary to sell in their shop (with all profit going to them) and to offer to do a pet portrait as a raffle prize-that way i help a charity that i feel strongly about by doing more than just walking their dogs from time to time plus my art gets seen and i feel like i'm doing some good at the same time!
Use Twitter Search!!
Just type in what you do for a kiving (in my case web designer in Spanish) and check out the profiles of people looking for your service. If they are in your area, contact them with an @reply. I have 2 wonderful business partners that get me constant jobs and good pay that I found this way.
Also, I'm going to.publish my blog feed on my personal facebook profile. I want it to get noticed, I also joined IFB for the same purpose.